DOWNLOAD ~ Sunripe Marketplace: A Private Label Strategy " by Kyle Murray ~ Book PDF Kindle ePub Free

eBook details

• Title: Sunripe Marketplace: A Private Label Strategy
• Author : Kyle Murray
• Release Date : January 26, 2007
• Genre: Marketing & Sales,Books,Business & Personal Finance,Small Business & Entrepreneurship,
• Pages : * pages
• Size : 838 KB

Description

The founder/owner of Sunripe Marketplace (Sunripe) is thinking about the stores’ product offerings. He has two fresh produce-focused stores and a unique set of distribution and store-level systems that differentiate Sunripe from other supermarkets. Being a small retailer allows the owner to only choose the best and freshest products for his two stores. His stores have several private labels that customers like. Sunripe's owner must now consider how to improve the marketing of these private labels.

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